Privacy Policy

Last updated: February 14, 2026

1. Introduction

Wade Technology ("we," "us," or "our") operates Nesta Market, an AI-powered e-commerce platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform.

2. Information We Collect

Account Information: Name, email address, password, and business details when you create an account.

Store Data: Product information, images, descriptions, pricing, and inventory data you upload or generate through AI tools.

Transaction Data: Order details, payment information (processed by third-party providers), shipping addresses, and purchase history.

Usage Data: How you interact with the platform, including pages visited, features used, and analytics data.

Customer Data: Information about your store's customers that is processed on your behalf.

3. How We Use Your Information

We use collected information to:

  • Provide and maintain the Nesta Market platform
  • Process AI product analysis and store cloning requests
  • Process transactions and send related communications
  • Improve our AI models and platform features
  • Send administrative notifications and updates
  • Respond to support requests
  • Detect and prevent fraud or abuse

4. Data Sharing

We do not sell your personal information. We share data only with:

  • Payment Processors: Stripe, PayPal, Venmo, and Square for transaction processing
  • AI Service Providers: For product analysis and content generation (data is not used to train third-party models)
  • Infrastructure Providers: Cloud hosting and CDN services
  • Legal Requirements: When required by law or to protect our rights

5. Data Security

We implement industry-standard security measures including encryption in transit (TLS 1.3) and at rest, access controls, regular security audits, and secure authentication. See our Security page for details.

6. Data Retention

We retain account data for as long as your account is active. Store data and transaction records are retained for 7 years after account closure for legal and compliance purposes. You can request data deletion at any time.

7. Your Rights

You have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Export your store data
  • Opt out of marketing communications

8. Cookies

We use essential cookies for authentication and session management. Analytics cookies help us understand platform usage. You can control cookie preferences through your browser settings.

9. Contact

For privacy-related questions, contact us at [email protected].